CONTENT

MARKETING
Volkov Albert  (annotation)
Analytical and diagnostic approaches to assessing the potential of marketing support for the competitiveness of an industrial enterprise under digital transformations
Hotra Viktoria, Yermoshenko Mykola (annotation)
Marketing of territorial communities in the context of global trends of social responsibility 

MANAGEMENT
Yakushev Oleksandr (annotation)
Personnel management as a driver of innovative potential for sustainable enterprise development under digital transformation
Biletska Iryna, Hnatenko Iryna, Khlynin Dmytro  (annotation)
Strategic management tools for transformation in energy companies
Veselovska Nataliia, Ierokhin  Serhii  (annotation)
The relationship between stress and professional burnout in work collectives
Drozhchanа Olga, Dudnyk Volodymyr, Liakh Ihor, Savenkov Olexandr (annotation)
Improving the safety of veterinary medical workers

FINANCE, BANKING AND INSURANCE
Kolomiyets Ihor, Burenkov Dmytro  (annotation)
Macroeconomic preconditions and institutional architecture of the banking sector of Ukraine
Derkach Dmytro (annotation)
Periodization of ERP systems development from the perspective of financial strategy implementation by corporations
Livshyts Valentyn (annotation)
Effective management decisions for the financial stability of metallurgical enterprises during the crisis period

ECONOMICS
Korzh Maryna, Marchenko Oleksandr (annotation)
Ecosystem approach to the integration of Ukrainian retail chains into global retail
Alekseieva Kateryna, Ostapchuk Anatolii (annotation)
Directions of institutional support for entrepreneurship development in modern conditions in Ukraine
Sаdyuk Andrіy (annotation)
Macroeconomic forecast for Ukraine in 2026: trends, risks and resilience strategies
Chervinska Tetiana (annotation)
Mechanisms for stimulating socially responsible business
Pavlov Volodymyr  (annotation)
Psychology of human-artificial intelligence interaction in human resource management: motivation, stress, and employees’ professional identity
Yermishova Svitlana, Lazurenko Yurii, Kozenko Alina, Bazaliiska Olena  (annotation)
Organizational and economic mechanisms and information technologies in the management of innovative entrepreneurship in the paradigm of smart economy
Vovk Olha, Kovalchuk Alona  (annotation)
Entropy of economic security and competition in forecasting innovative development during the relocation of enterprises
Kostynets Iulia, Sakovets Andrii  (annotation)
The role of information and communication technologies in the economic development of the construction industry of Ukraine
Hou Bo (annotation)
Economic dimensions of environmental sustainability: indicators, assessment models and methodological approaches
Lopushnyak Halyna, Bondarenko Svіtlana (annotation)
Human-centeredness as a foundation for HRD in the it sector: a structural model of engagement and development outcomes
Kuzmenko Oleksandr (annotation)
Identification and classification of strategic risks in small and medium-sized it companies
Sahaidak Mykhailo (annotation)
Business ecosystem management in the context of European integration: mechanisms, tools and a methodology for efficiency assessment

INTERNATIONAL ECONOMIC RELATIONS
Prokopieva Alina, Borzenko Olena, Pichkurova Zoia (annotation)
Insurance in the context of digitalization as a mechanism for managing environmental risks in the global environment
Onysiuk Serhii (annotation)
Regulatory and legal framework for the global energy transition: international experience and prospects
Horobets Olha (annotation)
Global disproportions in the implementation and use of artificial intelligence

ENTREPRENEURSHIP, TRADE AND EXCHANGE ACTIVITIES
Ohrenych Yuliia (annotation)
The role of innovative activity in the formation of an anti-crisis strategy and the implementation of operational planning of production and economic activities of enterprises
Nikoliuk Olena, Savchenko Tatyana, Tsarynna Yuliia (annotation)
Strategic mechanisms of forming competitiveness of enterprises in the conditions of post-war economy recovery of Ukraine
Onishchuk Vladyslav  (annotation)
Transforming the entrepreneurial potential of businesses: challenges and opportunities
Potomkin Sergii  (annotation)
Strategy for the development of transport enterprises: a scientific-practical approach to substantiation in conditions of turbulent global environment
Khukhra Oleh, Demchenko Roman, Zaitsev Mykyta, Zhuravlev Dmytro, Kyrychenko Volodymyr (annotation)
International trade of Ukraine in the conditions of military risks and transformation of the world economy
Petrenko Olga, Pakholka Oleksandr (annotation)
Current trends in innovative technologies in the activities of transport companies
Kokhno Viacheslav  (annotation)
Development of the digital ecosystem for entrepreneurship support
Shvydanenko Oleg, Dzemishkevych Ihor, Ponomarenko Oleksandr, Shvydanenko Vadym, Tryliskyi Volodymyr (annotation)
Digital initiatives in the transformation of financial accounting and analysis
Razinkova Mіla, Nebaba Natalia, Romanov Roman, Zinchenko Heorhii, Pavlov Viktor (annotation)
Content characteristics of innovative and informational changes in the national economy
Ostashchuk Roman  (annotation) 
The state of intellectual property management and acquisition in Ukraine and worldwide
Voronko-Nevidnycha Tetiana, Sobchyshyn Vitaliy, Pryidak Mykyta, Lytvynenko Diana (annotation)
ESG-oriented management of small and medium-sized enterprises in Ukraine’s agricultural sector under conditions of systemic uncertainty: theoretical, methodological, and application aspects
Hanziuk Svitlana, Kazak Oksana, Sulyma Mariana, Buluy Oleksiy, Tupalo Taras (annotation)
The impact of digital technologies on the quality of financial analysis and management decision-making
Paladiiev Oleksandr (annotation)
Encoder-decoder architectures and their universality
Hrybeniuk Serhii, Dzhabrailov Arsen (annotation)
Innovative models of digitalization of industry and services as a tool for increasing global competitiveness and sustainable economic development
Kupalova Halyna, Rybchanska Khrystyna, Prokopenko Denys (annotation)
Entrepreneurial activity of small and medium-sized it companies during the transformation period: risk management through scrum (agile)
Mihus Iryna  (annotation)
Economic security of it enterprises in the conditions of digital team interaction
Havrylenko Tetiana, Klymanska Alina  (annotation)
Innovative forms of corporate social responsibility as an element of an adaptive economic mechanism for the operation of enterprises in times of war
Nitsenko Vitalii, Kazak Oksana, Piasta Andrii  (annotation)
Institutional and economic foundations for building a region’s intellectual potential in the context of digitalization and innovative development
Iatsenko Oleksandr, Bilianivskyi Artur, Dakhno Mykola, Tytarchuk Yevhenii (annotation)
Digitalization of transport processes in the agrologistics system: impact on the efficiency of agricultural product delivery
Aliiev Elman (annotation)
Directions for increasing the efficiency of digital economy development in Ukraine
Rozumnyi Oleksandr (annotation)
Strategic directions for the development of high-tech market

PUBLIC MANAGEMENT AND ADMINISTRATION
Danylenko-Kulchytska Victoriia, Huk Volodymyr (annotation)
Features of accounting and auditing of market price fluctuation risk management tools
Polovenko Vitalii  (annotation)
Public management of economic support for the armed defence of Ukraine: the coordination centre and fourteen proposals for regulatory and legal acts
Pidlisna Tetiana (annotation)
The impact of gender balance in the leadership of local self-government bodies on the quality of management decisions
Koziy Olesya (annotation)
Digitalization of educational development management of territorial communities
Tymchenko Oleksandr, Slobodian Nataliia  (annotation)
Effective human resource management as a component of strategy in the food industry
Romanyuta Eduard (annotation)
Logistics strategy of an enterprise in an unstable market environment
Kryvitskyy Viktor (annotation)
Transformation of customs activities in the context of digitalization of the economy
Brik Svitlana, Mashchenko Olha, Strokov Ievgen, Shum Alina (annotation)
Analytical review of the LTR-net model: financial data prediction and risk evaluation based on deep learning
Nadtochii Iryna, Kramarenko Iryna, Irtyshcheva Inna, Dubynska Iryna, Harahulia Arthur (annotation)
Regional disparities of intellectual potential under the migration crisis: from scenario analysis to a roadmap of the circular model
Parshyna Olena, Parshyn Yurii, Korneyev Maxim, Stakhiv Oleksandr, Vesnin Serhii (annotation)
Customer orientation modelling of entrepreneurial activity in the conditions of transformational changes in the consumer market
Hotych Mykhailo (annotation)
Ethical dilemmas and value conflicts in modern public administration
Malik Mykola (annotation)
Institutional framework for the financial transformation of agricultural companies in the context of integration into international capital markets